WEEKEND PICK: Massachusetts Breast Cancer Coalition's Against The Tide Fundraiser is Saturday

One of 2 Massachusetts Breast Cancer Coalition’s Against the Tide events takes place this weekend in Hopkinton!
Dates and venues for the 2008 Massachusetts Breast Cancer Coalition’s Against the Tide one-mile swim, two-mile kayak and three mile fitness walk:

* 16th Annual Metro Boston
7:30 a.m. to noon on Saturday, June 21, at Hopkinton State Park
(Directions are below)

* 9th Annual Cape Cod
7:30 a.m. to noon Saturday, August 16 at Nickerson State Park in Brewster

“Against The Tide” is a 1-mile swim, 2-mile kayak, and 3-mile fitness walk to benefit the Massachusetts Breast Cancer Coalition. This fun and inspirational statewide program brings swimmers, kayakers, and walkers of all ages and abilities together with Coalition in efforts to stop the breast cancer epidemic. Participants from all over New England commit to raising a minimum contribution of $150, which must be donated on the day of the event, in order to participate in the festivities. Participants may enroll in one or as many events as they would like. All funds raised go directly to breast cancer prevention through the advocacy work of Coalition and research initiatives of its sister environmental organization, Silent Spring Institute. Registration materials, sponsor information, and fundraising ideas can be found at www.mbcc.org/swim.
“Against the Tide is not a big, corporate show, but an event that celebrates families and individuals of all ages and abilities coming together to truly end this epidemic,” says Executive Director Deborah Shields; “It is empowering and uplifting to know that we are contributing towards a healthier future; one in which our mothers, daughters, and friends will not have to fear that they will be the one in seven diagnosed with breast cancer.”
Breast cancer now strikes more women in the world than any other type of cancer. In the past 50 years, the lifetime risk of breast cancer has nearly tripled in the United States. In the 1940’s, a woman’s lifetime risk of breast cancer was 1 in 22. In the year 2002, the risk was 1 in 8 and is presently 1 in 7. The increasing prevalence reinforces the necessity to reverse the trend and prevent breast cancer from occurring in the first place.
Bay State Parent magazine will publish its 2nd Annual Think Pink Guide, with a focus on breast cancer awareness & inspiration stories in October 2008. The first Think Pink guide won national awards.
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The Massachusetts Breast Cancer Coalition is a nonprofit organization committed to stopping the breast cancer epidemic in Massachusetts through activism, advocacy, research and education. Founded in 1991, the focus of the Coalition is to find the causes of breast cancer and seek real prevention against this devastating disease.

For more information call 617-376-MBCC or visit www.mbcc.org.
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Donations may be sent to the following address:
Against the Tide c/o MBCC
1419 Hancock Street, Suite 202
Quincy, MA 02169

Directions to the Hopkinton event this Saturday:
MASS Pike to I-495 south
Take I-495 to exit 21A
Turn left onto Rt. 85 north
Entrance to park is on right
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May 4: Champagne Shopping Brunch to Benefit The Ellie Fund

When you Celebrate the Women in Your Life this Mother's Day, you'll also be fighting Breast Cancer!
Donate $25 to The Ellie Fund (www.elliefund.org) in honor of a special woman in your life and this fabulous organization will send a beautiful card acknowledging your donation.
PLUS, you'll also receive two tickets to The Ellie Fund's exclusive Neiman Marcus Champagne Shopping Brunch on May 4 from 10 a.m. to noon. The May 4th event includes complimentary brunch hors d'oeuvres, champagne, makeovers, personal shopping, gift bags, and fabulous raffle prizes.
And best of all, 100% of the proceeds will benefit The Ellie Fund's Care for the Caregiver program.
This private party is being held before the store opens to the public at Noon. There is free parking outside the Neiman Marcus Natick Collection front entrance and in the parking garage below the building.

Click here to make your donation OR mail check made out to The Ellie Fund to 475 Hillside Avenue, Needham, MA 02494 (Donations must be received by May 2 in order to receive card by May 11.)
Additional tickets are available in advance by clicking here.
Please note that tickets will not be mailed.
After making a donation, you will receive a thank you e-mail asking that you RSVP for the event, which will guarantee that your name is placed on the guest list at the door.
(Reservations are transferable and we can change the name on the list in advance at your request.)
If you have questions, please e-mail info@elliefund.org

WEEKEND PICK: April 5th Fashion Show Benefits Ellie Fund

Isis Maternity, New England's largest provider of prenatal and postpartum health education and wellness services, is welcoming spring with a grand fashion show displaying a full line of hip and chic maternity and nursing collections.
The Spring Fashion Show will benefit the Ellie Fund (http://www.elliefund.org/), a non-profit organization that improves the health and welfare of women and families undergoing breast cancer treatment in Massachusetts. The event will be hosted by WCVB's Kelley Tuthill, who was diagnosed with breast cancer in December 2006 and she chose to share her journey through cancer surgery and treatment with the public through a series of video diaries and blogs.
(Tuthill was profiled in Bay State Parent magazine's award-winning Think Pink Guide in the October 2007 issue. Read her story at: http://www.baystateparent.com/news/2007/1001/Articles/014.html)
Isis Maternity will host the Fashion Show on Saturday, April 5 from 6 to 9 p.m. in its Needham center location at 110 Second Avenue. In addition to the runway show, there will be exciting raffle items including a Stokke Sleepi and Care Nursery Set and Cariboo Bassinet & Petunia Pickle Bottom Fawn Bedding.
Tickets for the event are $25 with $20 donated directly to the Ellie Fund. In addition, Isis Maternity will be donating all raffle proceeds and 10% of all sales for the night to the Ellie Fund.
To register, purchase tickets, or obtain more information about this event and other programs organized by Isis Maternity, call 781-429-1500 or visit the company's Web site at http://rs6.net/tn.jsp?e=001t1y346AgVtoBDKEgYtW1L-FJMOsnRjr8RTKkcGGwYVNi_5DcmGD8InWkLnPZHAUzu98ISA9v-MZzil6OYEVMovz3nY5hVVVFNNeYRTDwPZTyNPCn_ogHDQ==.


About Isis Maternity: Isis Maternity has served more than 20,000 families in the Greater Boston Area through classes, products and private consultations that focus on prenatal, postpartum and early child development needs. Isis Maternity, founded in 2002, has close relationships with Boston's two largest obstetric programs - Brigham & Women's Hospital and Beth Israel Deaconess Medical Center - and has educated expecting parents delivering at every hospital in Eastern Massachusetts. Its centers, located in Brookline, Needham and Arlington, are staffed with experienced nurses, childbirth educators, lactation consultants, child development specialists, massage therapists and fitness experts. Isis Maternity operates a specialty retail store within its centers. The company's unique, one-stop combination of products and services led the Retailers Association of Massachusetts to award Isis Maternity "The Rookie of the Year" award in 2005. The company also operates the Isis Maternity Community Fund, which is supported by a portion of membership dues. The Fund is used to help families of all means access services that prepare them for parenting. The Fund also helps support Isis Maternity's community partners, local benefit auctions including school fundraisers and charitable activities. For more information on Isis Maternity, visit www.isismaternity.com .

Bay State Parent Magazine was Designated a 2008 Parents' Choice Approved Award Winner

Bay State Parent magazine was designated a "2008 Parents' Choice Approved" award winner in a national magazine contest, sponsored by the Parents Choice Foundation last week.
The non-profit Parents' Choice Foundation honors magazines that are entertaining, edifying, and that pass on accurate information to parents and/or children.

The judges wrote: "Regular features in this free Massachusetts regional parenting publication include Family Calendar of Events, Fun, Educational Activities, Family Health, and Adoption Insights. Articles are written for parents, by parents and professionals. Supported by family friendly advertisers."

Submitted for the award was an editorial statement and the August, September, October, & November 2007 issues. Entry required a submission of four consecutive issues.
Writers who contributed an article to one or more of the winning issues:
Alyson Aiello, Dr. Kerri Augusto, Amy Benoit, Robin Burke, Rose Cafasso, Leslie Castillo, Michelle Xiarhos Curran, Antoinette Donovan, Lynn Jolicoeur, Jennifer Lefferts, Kate M. Jackson, Jane Mackay, Sue Lovejoy, Jennifer Luccarelli, Sarah MacDonald, Marguerite Paolino, Susan Scully Petroni, Elizabeth C. Regan, Donna Roberson, Dr. Robyn Silverman, Susan Spencer, Tim Sullivan, Carrie Wattu, & Donna White.
Thanks for helping us win yet another national award!

Other 2008 winners that received the same designation include: "Sports Illustrated for Kids, Sesame Street Magazine, Highlights magazine," and a few others.
Previous winners have included Adoptive Families, Family Fun and Ranger Rick magazines.

In the 2008 Parents' Choice Magazine Awards numerous families and teachers pour over many publications, page-by-page, carefully considering the content and appraising the appeal of the publications. Deliberations and final selections were conducted by an esteemed panel of judges.
The magazine awards have been given out annually since 1995. The foundation, established in 1978, also reviews books, toys, music, television, software, video games, Web sites, and magazines for children and/or families of all achievements and backgrounds.

40,000 People Walk to Raise $3.25 Million for Breast Cancer

An estimated 40,000 people gathered Sunday to raise awareness and dollars to fight breast cancer at the 15th Annual American Cancer Society Making Strides Against Breast Cancer walk. Walkers followed the 5-mile route along the Charles River Esplanade to proudly honor breast cancer survivors and remember those who have lost their lives to the disease. Making Strides in Boston is the nation’s oldest and largest one-day breast cancer fundraiser, and is the American Cancer Society’s signature event during National Breast Cancer Awareness Month in October. It was another record-breaking year – a total amount raised of $3.25 million was announced from the stage of the DCR Hatch Memorial Shell.

Mayor Thomas M. Menino attended the event to present a proclamation to American Cancer Society New England Division CEO, Donald J. Gudaitis, in recognition of the event’s 15th anniversary. In addition, Mayor Menino joined a group of 15-year participants for a ceremonial ribbon cutting. A spell-binding performance by Victoria Matlock (Elphaba) and ChristinaDeCicco, (Glinda) from the smash hit musical WICKED, kicked off the entertainment program later in the day as walkers returned from the route.

"Making Strides in Boston is a very important fundraiser, raising more than $33 million since its inception,” said Debbie Cornwall, of the Society’s New England Division Board of Directors. “But it's also an opportunity to learn more about breast cancer and to understand why the Society believes that 'Hope Starts Here.’ We thank all of the walkers who helped make it a great success by raising over $3million to help save lives and support cancer patients and their caregivers."

According to American Cancer Society statistics, every three minutes a woman in the United States learns she has breast cancer.

In addition:

* Breast cancer accounts for more than one in four cancer diagnoses among women in the U.S.

* An estimated 178,480 U.S. women will develop breast cancer this year and sadly more than 40,000 will die

* In Massachusetts, 4,260 women will develop breast cancer this year and nearly 900 Massachusetts women will die from breast cancer this year.

Dollars raised through Making Strides Against Breast Cancer directly support the American Cancer Society’s breast cancer research, education, advocacy and patient support programs.

Flagship sponsors for the Making Strides Against Breast Cancer event are AstraZeneca, Aurora Imaging Technology, Inc., BlueCross BlueShield of Massachusetts, H.P. Hood, and WeGotSoccer.

For more information on Making Strides Against Breast Cancer call 1-800-ACS-2345 orvisit http://www.cancer.org/.

WEEKEND PICK: 15th Annual Making Strides Against Breast Cancer Walk on Sunday, Oct. 14 in Boston

How You Can Help
1. Donate to the American Cancer Society. Mailing address is: Making Strides Against Breast Cancer, 9 Riverside Road, Weston, 02493-2281
2. Support a walker or team of walkers.
3. Walk yourself on Sunday, Oct 14. Rolling registration starts at 8 a.m. and continues until 10 at the Hatch memorial Shell at the Charles River Esplanade in Boston.
There are two routes a 5.7 mile of a 3 mile
For more information, visit http://makingstrides.acsevents.org/site/TR?pg=entry&frid=3496

Online Emotional Support Community for Cancer Patients & Survivors

First Dedicated Comprehensive Online Emotional Support Community for Cancer Patients, Survivors and Caregivers Unveiled by Experience Project

In tandem with Breast Cancer Awareness Month, Experience Project, the leading online life experience-sharing community, announced the public launch of the Cancer Support Project (http://cancersupportproject.com), the first online cancer support platform dedicated to providing 24/7 emotional support around a cancer diagnosis. More traditionally, the community also offers a place for sharing fact-based knowledge and offers resources to help those facing this frightening and pervasive condition.
Harnessing the power of “user-generated healthcare” and the Health 2.0 revolution, which combines static, authoritative content with user-generated stories and interactive, personalized support, cancer patients, caregivers, and loved ones can now freely use Cancer Support Project to share genuine experiences related to cancer with others who understand their exact situation. In so doing, members often benefit from reduced stress and anxiety, and increased hope knowing they are not alone in their challenges.
Differing from most online venues, Cancer Support Project encourages users to share their stories anonymously and enables people to easily find each other through shared experiences around cancer that can be expressed under group titles like “I lost my mother to cancer” or “I survived cancer."
In doing so, the emphasis shifts from traditional therapeutic and symptomatic information to enabling users to connect with others that truly understand what they are going through psychologically -- be it diagnosis, treatment, caregiving, survival and/or loss -- and can provide highly personalized support.
Anonymity is required in public spaces of the Cancer Support Project to encourage free expression without fear, though users are free to share personal contact information amongst each other if they eventually feel safe in doing so.
Launched by Experience Project (www.experienceproject.com), the Cancer Support Project leverages the powerful support community platform of the Experience Project, a place where hundreds of thousands of members connect anonymously through their shared life experiences. Experience Project also provides a place to get positive emotional support around all of life’s experiences, and reminds us that no matter what direction our life goes, we are not alone. This is particularly appreciated by members going through tougher life experiences, such as a cancer diagnosis or witnessing a loved one who must face the disease.

About Cancer Support Project: Cancer Support Project is an online cancer community enabling cancer patients, survivors, and loved ones to connect with others who share their specific experiences, combining truly personalized emotional support with traditional aspects of online health resources. Organizational launch partners including Alamo Breast Cancer Foundation, FamiliesCAN, Hirshberg Foundation for Pancreatic Cancer Research, and the Susan Cohan Kasdas Colon Cancer Foundation.

CSP is a part of the Experience Project, the leading online life experience-sharing community. Experience Project allows people to meaningfully connect with others through multiple anonymously-shared experiences, instead of their existing social networks. Experience Project provides a platform for members to connect with others who understand by sharing experiences, enabling truly personalized support and the formation of meaningful new friendships. The Cancer Support Project can be found at http://www.cancersupportproject.com. Experience Project can be found at http://www.experienceproject.com.

Taxol Drug Does Not Treat Common Breast Cancer

According to an Associated Press report based on a study published in the New England Journal of Medicine today, the widely used chemotherapy drug Taxol does not work for the most common form of breast cancer and helps far fewer patients than has been believed.
If further study bears this out, more than 20,000 women each year in the United States alone might be spared the side effects of this drug or similar ones without significantly raising the risk their cancer will return. That would be roughly half of all breast cancer patients who get chemo now.
In the study, Taxol did the most good for women who had overactive HER-2 genes — the target of the newer breast cancer drug Herceptin. These women were about 40 percent less likely to have a recurrence if they received Taxol.
Conversely, Taxol did not significantly help women whose tumors were HER-2 negative and were being helped to grow by estrogen. This is the most common form of the disease.
The differences were revealed by a new analysis of a study done in the 1990s, using modern genetic tools that were not available at that time.
"The days of 'one size fits all' therapy for patients with breast cancer are coming to an end," Dr. Anne Moore of Weill Cornell Medical College wrote in an editorial accompanying the study in today's New England Journal of Medicine. "Oncologists have a responsibility to their patients to be aware of this report."
The original study involved more than 3,000 women whose cancer had spread to nearby lymph nodes but not widely throughout the body. This is the situation of about one-fourth of the 175,000 women diagnosed with breast cancer in the U.S. each year.
Researchers tested adding paclitaxel, sold as Taxol by New York-based Bristol-Myers Squibb Co. and now also in generic form. They gave it after surgery to remove the cancer and treatment with the chemo drugs Adriamycin and Cytoxan.
Taxol improved survival and became a new standard of care. But the drug frequently causes neurological side effects including numbness and tingling in the hands and feet. In the original study, 18 percent of women had this problem months and even years after taking Taxol.
The study was paid for by grants from the federal government and a breast cancer foundation.
To read the complete Associated Press report on the study, visit: http://ap.google.com/article/ALeqM5gnqBJfw6XlNjK4sBpZTAP8PBIJ0QD8S6K0HG0


October is National Breast Cancer Awareness Month. Bay State Parent magazine produced Think Pink: A Guide Devoted to Breast Cancer Awareness in the October issue. To read the article in the guide visit:http://baystateparent.com/

Bay State Parent magazine is also a sponsor of the American Cancer Society's 15th Annual Making Strides Against Breast Cancer Walk THIS Sunday, Oct 14. For more information, visit http://main.acsevents.org/site/TR?JServSessionIdr005=wunev07mg2.app26b&pg=entry&fr_id=3496&JServSessionIdr005=wunev07mg2.app26b

Women Who've Had A Sister With Breast Cancer Wanted for a Study

Women who've had a sister with breast cancer can make a difference in the fight against the disease by joining The Sister Study (http://www.thesisterstudy.org/), an important new nationwide effort to find the causes of breast cancer. Study directors are looking for 50,000 women, ages 35-74, who have not had breast cancer themselves, and who come from all walks of life.
Upon being accepted in the trial, the women will complete a questionnaire and then submit a health update each year over 10 years.
Researchers will compare study members who go on to develop breast cancer with those who do not develop the disease to learn about possible environmental and genetic causes for the disease, as well as ways to prevent breast cancer.
A major challenge in studying breast cancer and the environment has been the lack of useful data gathered before diagnosis about exposures and lifestyle factors. The National Institute for Environmental Health Sciences will provide the funding needed to collect this important information. Two NIEHS scientists, Dale Sander, PhD, and Clarice Weinberg, PhD, are the principal investigators for the Sister Study.

Breast cancer is the most common cancer among women except for non-melanoma skin cancer, and while there's been great improvement in breast cancer treatments and survival rates, about 40,000 US women are still expected to die from the disease this year.
What causes one woman to develop the disease instead of someone else?

Researchers know that alcohol use, early onset of menstruation, and a few other factors may slightly increase the risk of breast cancer, but for more than half of the 215,000 new cases each year occur in women with no known risk factors.



Women who want to support The Sister Study of possible causes of breast cancer have three choices:
Enroll. Learn whether you are eligible at www.sisterstudy.org or call 1-877-4SISTER (877-474-7837).
Spread the word to encourage others to enroll.
Become a Sister Study volunteer in your community.
It's especially important that women from all races and ethnic groups, and those over age 60 participate, so the results of the study will help all women in the battle against breast cancer.



October is National Breast Cancer Awareness Month. Bay State Parent magazine produced Think Pink: A Guide Devoted to Breast Cancer Awareness in the October issue. To read the article in the guide visit:http://baystateparent.com/



Bay State Parent magazine is also a sponsor of the American Cancer Society's 15th Annual Making Strides Against Breast Cancer Walk on Sunday, Oct 14. For more information, visit http://main.acsevents.org/site/TR?JServSessionIdr005=wunev07mg2.app26b&pg=entry&fr_id=3496&JServSessionIdr005=wunev07mg2.app26b

MFA Will be Pink Next Week

The Museum of Fine Arts will be illuminated in pink in honor of Breast Cancer Awareness Month from Oct. 9-13. Organized by the Estée Lauder Companies, pink illumination raises awareness about breast cancer and the importance of early detection. The company has illuminated hundreds of famous landmarks including the Eiffel Tower, Kensington Palace, and the St. Louis Arch.

October is National Breast Cancer Awareness Month. Bay State Parent magazine produced Think Pink: A Guide Devoted to Breast Cancer Awareness in the October issue. To read the article in the guide visit:http://baystateparent.com/

Bay State Parent magazine is also a sponsor of the American Cancer Society's 15th Annual Making Strides Against Breast Cancer Walk on Sunday, Oct 14. For more information, visit http://main.acsevents.org/site/TR?JServSessionIdr005=wunev07mg2.app26b&pg=entry&fr_id=3496&JServSessionIdr005=wunev07mg2.app26b

Study: Stressful Job Can Increase Woman's Risk to Breast Cancer

Women with stressful jobs could be at greater risk of developing breast cancer, according to a new European study.
A study of more than 36,000 women found that those in demanding, full-time roles with little decision-making authority were 40 percent more likely than average to develop the disease.
(Read the complete story at: http://www.telegraph.co.uk/news/main.jhtml?xml=/news/2007/10/02/nmedical202.xml)
The researchers, whose study was published online in the journal Epidemiology, adjusted their findings for other factors that could alter breast cancer risk such as weight, age, number of children and alcohol units.
They found that those whose professional roles involved high demands were on average 30 per cent more likely to have developed breast cancer during the study period.
According to the published article, participants whose work provided them with little decision-making authority were also 30 percent more likely to develop the disease.
Those with both demanding jobs and little control over decisions were on average 40 percent more likely to be diagnosed with breast cancer.
Previous studies have suggested stress could lead to greater production of oestrogen, which can lead to increased breast cancer risk.
Another possibility is that women with more stressful jobs are potentially more likely to smoke and have unhealthy diets, and less likely to do enough exercise.

October is National Breast Cancer Awareness Month. Bay State Parent magazine produced Think Pink: A Guide Devoted to Breast Cancer Awareness in the October issue. To read the article in the guide visit:http://baystateparent.com/

Bay State Parent magazine is also a sponsor of the American Cancer Society's 15th Annual Making Strides Against Breast Cancer Walk on Sunday, Oct 14. For more information, visit http://main.acsevents.org/site/TR?JServSessionIdr005=wunev07mg2.app26b&pg=entry&fr_id=3496&JServSessionIdr005=wunev07mg2.app26b

Study: Alcohol Can Increase A Woman's Risk for Breast Cancer

A new study found that all types of alcohol --wine, beer, and hard liquor — add equally to the risk of developing breast cancer in women.
Previous studies have shown a link between alcohol consumption and breast cancer, but there have been conflicting messages about whether different kinds of alcohol were more dangerous than others. The researchers, led by Dr. Arthur Klatsky of the Kaiser Permanente Medical Care Program in Oakland, Calif., revealed their findings at a meeting of the European Cancer Organization, according to an Associated Report article. (To read the full article click here, http://ap.google.com/article/ALeqM5iKaLptXF3J4J3GgWwY2ogYfUdbzA)

October is National Breast Cancer Awareness Month.
Bay State Parent magazine produced Think Pink: A Guide Devoted to Breast Cancer Awareness in the October issue, which came back from the printers yesterday and should be at our favorite locations as early as this weekend.

The Bay State Parent magazine is also a sponsor of the American Cancer Society's 15th Annual Making Strides Against Breast Cancer Walk on Sunday, Oct 14. For more information, visit http://main.acsevents.org/site/TR?JServSessionIdr005=wunev07mg2.app26b&pg=entry&fr_id=3496&JServSessionIdr005=wunev07mg2.app26b

5 Things to Love About the 15th Annual Making Strides Against Breast Cancer Walk on Sunday, Oct. 14

1. It is the oldest and largest Making Strides Against Breast Cancer Walk in the nation
2. Since 1993, more than 340,000 Massachusetts walkers have raised $33.2 million
3. In 2006, 88 cents of every dollar raised in Boston directly supported the American Cancer Society's fight against breast cancer. Net funds are devoted to research (40 percent), early detection (45 percent), and patient support (15 percent).
4. More than 50,000 breast cancer survivors are estimated to have walked in Boston.
5. The goal of this year's walk is to raise $3 million.

How You Can Help
1. Donate to the American Cancer Society. Mailing address is: Making Strides Against Breast Cancer, 9 Riverside Road,Weston,02493-2281
2. Support a walker or team of walkers.
3. Walk yourself on Sunday, Oct 14. Rolling registration starts at 8 a.m. and continues until 10 at the Hatch memorial Shell at the Charles River Esplanade in Boston. There are two routes a 5.7 mile of a 3 mile For more information, visit http://makingstrides.acsevents.org/site/TR?pg=entry&frid=3496

October Issue, Featuring a Special Think Pink Guide, at the Printers

Yesterday, the October issue of Bay State Parent magazine went to the printers. For the first time in the magazine's 11-year history, we have produced a guide devoted to Breast Cancer Awareness.

SPECIAL BREAST CANCER ISSUE: Readers May Purchase a Testimonial or Memoriam Ad with Photo for $75

Bay State Parent magazine is publishing a special guide in honor of Breast Cancer Awareness Month inside the October issue. You, our loyal readers, have the opportunity to place a testimonial or in memoriam ad inside that THINK PINK breast cancer guide.
For example:
* "Aunt Sarah. We support you as you battle breast cancer. Love Tracy, Jimmy & Drew"
* "Mom. We Miss You!!! Love, Vicki, Terry, Bob, Mary and Tim."
* "Happy 12th Year Cancer Free Grandma Joan! Love Annmarie, Pattie, & Barbie"

Ads are $75 each and are about the size of a business card. Digital photos may also be submitted as part of the ad for no extra charge.

Deadline to place an ad is Friday, Sept 14 at 6 p.m.

E-mail ad copy (A few sentences maximum) and a jpeg image of your loved one to: sales@baystateparent.com.
Include in the e-mail your name and a daytime phone number, so we call you for credit card payment.

15% of the cost of the $75 ad will be included in the magazine's donation to the UMASS Memorial Comprehensive Breast Center in Worcester.