Wednesday, April 23, 2008

EDY's Ice Cream SCOOP DAY on Saturday, May 3 Benefits Jimmy Fund

WHAT: Scoop Day: Treat yourself to EDY’s® winning American Idol ice cream flavor and limited-edition CD at participating Stop & Shop stores and support fight against childhood cancer
WHEN: Saturday, May 3
WHERE: Participating Stop & Shop stores throughout Massachusetts, Connecticut, & Rhode Island
DETAILS: Donate $1 for a scoop of SLOW CHURNED® ice cream or $3 for scoop of SLOW CHURNED ice cream and a CD of former American Idol performers, and EDY’s will donate 100 percent of the proceeds and $25,000 to children’s cancer research. Participants will be able to treat themselves to a scoop of Take the Cake yellow cake flavored light ice cream with frosting swirls and multicolored sprinkles. American Idol CD features 8 full-length previously unreleased tracks from Kimberly Caldwell, Chris Richardson, and others
EDY’s will donate all proceeds from Boston and New England area Stop & Shop stores to The Jimmy Fund.

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