Wednesday, June 4, 2008

Sephora Store To Open At Holyoke Mall on Friday

Central Massachusetts beauty seekers have reason to celebrate this week as Sephora, the ultimate beauty playground, is opening its doors at the Holyoke Mall at Ingleside on Friday, June 6th.
Update your makeup bag, search for that perfect scent, save face with soothing skincare, indulge yourself with a bubbly bath product – it’s all here and it’s right at your fingertips.
What makes Sephora the Beauty Authority? Sephora offers all beauty enthusiasts, makeup mavens, fragrance fanatics, and skincare addicts a unique new way to shop. At Sephora Holyoke Mall you’ll discover a world where prestige cosmetics are showcased in gorgeous open displays for clients to have the freedom to explore and sample.
The new 5,700 square foot Sephora store in Holyoke is a virtual paradise of endless beauty options with over 13,000 products from more than 200 brands. Hard to find favorites at Sephora Holyoke Mall will include trendy makeup lines such as Anastasia, Bare Escentuals, Carol’s Daughter, Laura Mercier, Make Up For Ever, Nars, and Stila; innovative skincare lines like Bliss, Cosmedicine, Fresh, Lancome, and N.V. Perricone; select fragrance offerings from Fracas, Marc Jacobs, Pink Sugar, Stella McCartney, and YSL; and specialty hair care lines like GHD, Ojon and Oscar Blandi. Plus, Sephora has its own collection of makeup, skincare, bath and body products, tools and accessories.
The Sephora retail concept is rooted in a powerful combination of aesthetics and lifestyle, which is brought to life by providing the client with the world’s most unique product assortment, store design, and client services. Sephora was the first beauty retailer to employ the unique open-sell philosophy, allowing clients to shop a myriad of brands and encouraging them to touch, play, and try everything from lip glosses to blushes, skincare to fragrance. The Sephora environment provides clients with freedom to choose between self-service or the advice of Sephora’s exceptional beauty experts.
To celebrate the Sephora experience, clients can register for the client loyalty program, Beauty Insider. The program entitles the card-holder to special information on events and must-have items, exclusive samples, Insider-only products, birthday gifts and an all-access pass to personalized beauty. To sign up, clients just need to visit the Sephora Holyoke Mall store to get their hands on the “Official Card of the Beauty-Full People.”

Store Hours: Mon. – Sat.: 10 a.m. to 9:30 p.m.


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