Tuesday, June 17, 2008

WEEKEND PICK: Massachusetts Breast Cancer Coalition's Against The Tide Fundraiser is Saturday

One of 2 Massachusetts Breast Cancer Coalition’s Against the Tide events takes place this weekend in Hopkinton!
Dates and venues for the 2008 Massachusetts Breast Cancer Coalition’s Against the Tide one-mile swim, two-mile kayak and three mile fitness walk:

* 16th Annual Metro Boston
7:30 a.m. to noon on Saturday, June 21, at Hopkinton State Park

(Directions are below)

* 9th Annual Cape Cod
7:30 a.m. to noon Saturday, August 16 at Nickerson State Park in Brewster

“Against The Tide” is a 1-mile swim, 2-mile kayak, and 3-mile fitness walk to benefit the Massachusetts Breast Cancer Coalition. This fun and inspirational statewide program brings swimmers, kayakers, and walkers of all ages and abilities together with Coalition in efforts to stop the breast cancer epidemic. Participants from all over New England commit to raising a minimum contribution of $150, which must be donated on the day of the event, in order to participate in the festivities. Participants may enroll in one or as many events as they would like. All funds raised go directly to breast cancer prevention through the advocacy work of Coalition and research initiatives of its sister environmental organization, Silent Spring Institute. Registration materials, sponsor information, and fundraising ideas can be found at www.mbcc.org/swim.
“Against the Tide is not a big, corporate show, but an event that celebrates families and individuals of all ages and abilities coming together to truly end this epidemic,” says Executive Director Deborah Shields; “It is empowering and uplifting to know that we are contributing towards a healthier future; one in which our mothers, daughters, and friends will not have to fear that they will be the one in seven diagnosed with breast cancer.”
Breast cancer now strikes more women in the world than any other type of cancer. In the past 50 years, the lifetime risk of breast cancer has nearly tripled in the United States. In the 1940’s, a woman’s lifetime risk of breast cancer was 1 in 22. In the year 2002, the risk was 1 in 8 and is presently 1 in 7. The increasing prevalence reinforces the necessity to reverse the trend and prevent breast cancer from occurring in the first place.
Bay State Parent magazine will publish its 2nd Annual Think Pink Guide, with a focus on breast cancer awareness & inspiration stories in October 2008. The first Think Pink guide won national awards.
The Massachusetts Breast Cancer Coalition is a nonprofit organization committed to stopping the breast cancer epidemic in Massachusetts through activism, advocacy, research and education. Founded in 1991, the focus of the Coalition is to find the causes of breast cancer and seek real prevention against this devastating disease.

For more information call 617-376-MBCC or visit www.mbcc.org.

Donations may be sent to the following address:
Against the Tide c/o MBCC
1419 Hancock Street, Suite 202
Quincy, MA 02169

Directions to the Hopkinton event this Saturday:
MASS Pike to I-495 south
Take I-495 to exit 21A
Turn left onto Rt. 85 north
Entrance to park is on right

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